"Eat, Sleep, Be John Cena, Repeat"

Paul Heyman: "Ladies and gentlemen, my name is Paul Heyman and yey [?] though I walk through the valley of the CeNation I fear no thuganomics for I am the advocate for The Beast, The Conqueror, the reigning, defending, undisputed WWE Heavyweight Champion of the World, Brock Lesnar! [Buhrufe] My client has authorized me to come here tonight to disseminate some confidential information and I want to deliver this warning as if I were up in the face of your hero, John Cena. [Buhrufe] You see—"

[John Cena kommt mit ernster Miene zum Ring]

John Cena: "Don't worry, Mr. Heyman. I didn't just wanna stretch everyone's imagination. You wanna say something to my face. I'm right here. Talk!"

Paul Heyman: "You see, that's why I always tell Brock that up until Summerslam, Sir, you were the greatest WWE Champion of all time. It takes a special kind of man to be confronted by the truth, the truth as told by the greatest advocate in the history of WWE, in front of all these people, in front of a worldwide television audience but I must admit to you candidly, my client Brock Lesnar thought you may come out to the ring tonight. And if that were to be the case which it is, Brock has authorized me to drop the warning and to give you some inside information. John Cena, this is your lucky night because I, Paul Heyman, have been authorized to tell you how to beat Brock Lesnar at Night of Champions."

John Cena: "I tell you what, save your breath. I know how to beat Brock Lesnar at Night of Champions. And I don't have any secrets strategy. As a matter of fact a lot of people here tonight know it. I see it everywhere. Three simple words, Mr. Heyman. You see, Brock Lesnar beat The Undertaker at WrestleMania and we haven't heard a peep from him in six month. Brock Lesnar defeats John Cena at Summerslam and a week later John Cena says ‘Let's go again'. Night of Champions, my strategy is simple. Never give up. So I'm tell you what I'm gonna do. This is my playbook [hält das T-Shirt mit der Aufschrift ‘Never give up' in den Händen], I doubt Brock Lesnar can read it. But I want you to go ahead and give it to him. And tell him I see him at Night of Champions." [Jubel]

Paul Heyman: [lacht] "Is it me or can he just not helps but be John Cena. And with all due respect, Mr. Cena, that is your biggest problem. You live to be John Cena, you live for the kids that wait and wait and wait for that opportunity to come live to a live event or here in Baltimore [Jubel] to chant at the top of their lungs ‘LET's GO CENA, LET'S GO CENA, LET'S GO CENA'. [Die Fans steigen mit ein] But you see, when Brock Lesnar steps into the ring, Brock Lesnar doesn't hear anybody but three people. One, the referee who has the power to disqualify him. Two, Paul Heyman, who strategizes his greatest victories and three, the suffering of his victims. Last time, you suffered at Brock Lesnar's hands at Summerslam, but you see, John, I'm here tonight to give you a gift and it isn't even Chanukkah. I'm here to tell you how to beat Brock Lesnar and it's very, very simple. All you have to do is give in. Give in the temptation. You hear all these people when you came out? You have busted your tail all these years and yet, when you come out these people daring and say ‘CENA SUCKS, CENA SUCKS, CENA SUCKS' [Die Fans steigen auch hier mit ein]

Oh you see, it is getting to you, doesn't it? It gets to you and it's one thing when a man of my stature and my credentials and my accomplishments say ‘Cena sucks'. You have to respect me. But what happen when they say it? What happens when that big, fat, ugly, unemployed guy in the sixth row right there says ‘Cena sucks, Cena sucks'. Don't you just want, just one time, to tap in to that hatred and contempt and that distain and that resentment inside your soul and turn on him one time and say SHUT UP! One time, one moment. One moment of your life and the rest falls into place so much easier. I help you, I take you by your hand and I do it with you, we do it together. They say ‘Cena sucks', and you tell him to shut up. In Three, Two, One—watch. Ready? We do it together. SHUT UP! Come on, say with me. SHUT UP. Come one, give in. Bust a rap on these guys. Go out there and put them in their place. Show how much you hate when they get on your keys [?] like this. Uhm— like this. Like you used to, right?

Yo, yo, yo, yo you scream ‘Cena sucks' like sixth row is your safe haven
You're getting punched out in your hometown like the Baltimore Ravens

[Laute Buhrufe] Please, one time. One time, let it go. Give in. You don't need to sell your soul to the devil. The devil sold his soul to me a long time ago. You don't need to sell your soul to me, just understand. Lose the wrist bands, lose this T-Shirt, forget this whole concept of Hustle, Loyalty and Respect and then, than when you give in to that hatred deep inside your soul then you can be the one who beat the one in 21:1 or then you can just be one of many victims that fell at the hands of The Conqueror Brock Lesnar. My client doesn't mind me telling you this because John Cena, I believe in you. But my client, Brock Lesnar, says ‘You just don't have it in you'. " [‘Let's go Cena' und ‘Cena sucks'-Chant]

John Cena: "SHUT UP, PAUL HEYMAN! [Jubel] I see exactly what you're trying to do here. Your client Brock Lesnar at Night of Champions wants to end John Cena and quite frankly so do you. In the way you do it is you want me to stand in this ring and turn my back on every single person who's ever believed in every word I said. I don't think so [Jubel]. You see, in your world that's easy. And for what? To pop you? To pop the guy in the second row? To pop those two dudes in the wifebeaters there? So they can have one hell of a laugh ‘Oh it was great how evil John Cena was' and then run back to the internet the next day and tell me how much I suck? No, Mr. Heyman. I don't think so. You see, you live in a world that is Eat, Sleep, Conquer, Repeat. Eat, Sleep, Conquer, Repeat. A shark-infested world where only the strong survive and if even you have the chance to get ahead by stabbing your precious client Brock Lesnar in the back, you do it with a smile on your face for seconds. I will admit, Mr. Heyman, you are an intelligent man but right now you're talking about something you know nothing about. Living live with purpose and living live with a sense of being because in my world rules are simple. Eat, Sleep, Be John Cena, Repeat. Be John Cena, Repeat. Be John Cena, Repeat. BE JOHN CENA, REPEAT. And do you wanna know why? Because that's who I am because I was born to be that, ‘cause I love being that and I don't wanna change even if I could. And guys like you and some folks out here that don't see the force through the trees.

You see, I like being the guy to get that kid right there to do his homework earlier so he can come to Monday Night Raw with his dad [Jubel]. And here's what you don't also see. I don't mind being the guy with the dad's over there saying ‘Cena sucks'. And then after the show he comes up to me and say ‘You know what? I really don't like you but thanks for doing right by my kid'. And I love, I love being the guy when a child is asked and given one wish ask for what they wanna do. Their answer is ‘I wanna hang out with John Cena for the day'. You know how that makes me feel? And I am damn proud to be the guy who is fortunate enough to meet people like Sergeant Devon Dumar [?], a ten year combat-wounded veteran and a Purple Heart recipient. And because of all this, because of what I do on a random Friday Night I get to meet the guy like that, my hero. A guy I look up to. And the first thing he says to me is ‘When they took me to the hospital and I'm looking at my leg that's gone. I don't know where to start and you—you gave me strength when I needed it the most. Thank you! Thank you!'. And a Purple Heart recipient then gives me the one reward he was given for his combat sacrifice and I was standing there talking to a stranger holding a Purple Heart because he believes—because he believes. That's why all I know is Eat, Sleep, Be John Cena! [Jubel] And in walks a advocate like you who wants me to strip it all away. For what? So I can win a match? But—you know, I ask you this, Mr. Heyman. And you may don't understand this, if I strip it away what did I really win? And now I'm cutting to the chase in telling you that I'm done talking this time to fight. No, no, no, no, no, you're an advocate but you should love this moment because this is where you see rage, this is where you see fury, this is where I can take that punchy face of yours and pound it in the clay. [Lacht] And then the headlines read ‘John Cena beats up defenseless Paul Heyman'. I don't want that so I tell you what I do. I make a deal with ‘ya. I give you seven days. Next week I'm showing up to RAW to fight. I got a little strategy for you. Bring the Beast, bring your client, bring the one BROCK LESNAR because if he decides to show up I'm getting in the ring and we're gonna fight. But if he decides to take another week off, if he decides to continue his vacation, if he decides to let you come out and do his business for him, well then Mr. Heyman, I'm going to fight you. Have a nice week, Paul. I see you next Monday."